Friday, September 3, 2010

Savvy Makes the Winning Business Game Plan on WGAM 1250 AM

TRANSCRIPT FROM THIS WEEK’S WINNING BUSINESS GAME PLAN PRESENTED BY THE NH BUSINESS RESOURCE CENTER. NEW HAMPSHIRE DIVISION OF ECONOMIC DEVELOPMENT COMMUNICATIONS AND LEGISLATIVE DIRECTOR STEVE BOUCHER



MIKE: WHAT DO YOU HAVE FOR US THIS WEEK STEVE?



STEVE: THANKS MIKE. THIS WEEK’S WINNING BUSINESS GAME PLAN INVOLVES DIVERSIFICATION. HOW MANY BUSINESSES HAVE YOU SEEN THAT PUT ALL OF THEIR EGGS IN ONE BASKET AND ONE DAY WAKE UP TO FIND OUT THAT THEIR PRODUCT IS OLD, OUTDATE AND OBSELETE. THAT’S WHY I’M ALWAYS PREACHING THAT BUSINESSES SHOULD DIVERSIFY AND CONSISTENTLY DEVELOP WAYS TO KEEP THEIR BUSINESS INTERESTING AND RELEVANT.



ONE GREAT EXAMPLE OF THIS IS MY FRIEND LISA LANDRY OVER AT PRINT SAVVY IN MANCHESTER. IN ADDITION TO THEIR OUTSTANDING PRINT AND PROMOTIONAL WORK, THEY HAVE ALSO TAKEN THE BOLD STEP OF CREATING SAVVY WORKSHOP, A SUBSET OF THEIR MAIN BUSINESS WHERE THEY OFFER WORKSHOPS ON SUBJECTS AS WIDE RANGING AS SELF DEFENSE FOR WOMEN TO HOW TO FIND A JOB IN A CHALLENGING ECONOMY. LISA AND HER GREAT TEAM HAVE EVEN OFFERED A BUSINESS BOOK CLUB NETWORKING EVENT AS A WAY TO BOOST PROFESSIONAL DEVELOPMENT AND FORGE NEW RELATIONSHIPS AMONGST BUSINESS PEOPLE. THIS IS A COMPANY THAT TOTALLY GETS IT. IF YOU’RE NOT MOVING FORWARD, YOU’RE STANDING STILL AND IN THE FAST PACED WORLD OF BUSINESS, YOU CAN’T AFFORD TO BE STUCK IN PARK OR NEUTRAL.



IF YOU WANT TO LEARN MORE ABOUT THE PRINT SAVVY STORY, VISIT THEIR WEB SITE AT PRINTSAVVY.COM OR THEIR WORKSHOP SITE AT SAVVYWORKSHOP.COM.



AND FINALLY, BE SURE TO VISIT THE NO BULL BUSINESS BLOG AT NHECONOMY.COM. THAT’S THE NO BULL BUSINESS BLOG AT NHECONOMY.COM. TALK TO YOU NEXT WEEK MIKE.



Thank you, Steve, for your support of my business. I know you are working hard for all of us small biz folks, everyday. Together, we CAN do it! ~Lisa